Web Development Services

Based in Staffordshire, UK. I provide professional independent freelance web development services.

I’m available for hire to work remotely with start-ups or small-medium sized businesses on new websites from scratch, re-designs or existing websites at affordable freelance rates. I specialise in full-stack website development services and optimised custom WordPress CMS websites. I know you’re busy, and so I strive towards taking you through a lean and efficient process from project brief to launch.

Will produced us an amazing website with all the functionality and practicality I needed as a start-up business. He was always there ready to help no matter the time or day and I will definitely be using him again to upgrade my website as my business grows.

Christopher Holland
CEO & FounderSO VR

Will has been excellent from start to finish. We required a unique website design that needed to be created from scratch. Will took all the mock-up material we had created and made it come to life. He stuck to our agreed timelines and delivered the work in a seamless way. I can’t recommend him more highly. Thank You.

Rob Collins
Senior ProducerTailwind Group

Fantastic work produced and I really appreciated the quick responses to my feedback and questions. I would happily recommend Will to anyone.

Graeme Lambert

We are very happy with the work Will has done for us. Will has completed tasks ranging from complex API integrations to mockups made into pixel perfect fully fledged websites that are easy to manage. Work has been delivered in a timely and efficient manner with clean code. Thanks Will!

Jamie Van Amstel
DirectorMinty Studios

Custom WordPress Development

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Custom WordPress Content Management System CMS Development Service

Manage your website easily and quickly yourself.

CMS websites are ideal for businesses of all types and sizes, whether you are a sole-trader, start-up, large, medium or small business.

  • Easily add new pages and blog posts with rich text and media.
  • Make edits to your webpage copy just like you would in a word-processor.
  • Highly scalable to meet your future needs.

Search Engine Optimisation

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Freelance Web Developer SEO query staffordshire example

Have a presence in search results and get found online.

Do you know where or if you rank online for keywords relevant to your business? I can optimise your on-page SEO.

  • Climb up the search results for relevant keywords.
  • Enable people to find you easily on the web.
  • Get more organic website traffic and conversions.

Data & Website Analytics

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Website data Google Analytics services

Analytical insights to help you understand your website’s users and maximise your conversions.

Do you know how your visitors are using your website?

  • Analyse your website’s effectiveness at creating conversions.
  • Running a marketing campaign? I can set-up tagging so you can monitor your efforts.
  • Need to tweak your website in order for split testing? I can do that too.

RT @UNFCCC: Sir David Attenborough at #COP24: "If we don’t take #ClimateAction, the collapse of our civilisations and the extinction of muc…

@wadclapp, 03 Dec 2018